Effective Date: August 1, 2025

This Privacy Policy describes how ilaysofficial.com (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from the Site.

🗂️ Collecting Personal Information

When you visit our Site, we collect certain information about your device, your interaction with the Site, and details necessary to process your orders. We may also collect additional information if you contact us for support.

For the purposes of this Privacy Policy, “Personal Information” refers to any information that can uniquely identify an individual.

1. Device Information

• Examples collected: web browser version, IP address, time zone, cookie data, viewed pages or products, search terms, and how you interact with the Site.
  
  
• Purpose: to load the Site accurately for you and to optimize performance through analytics.
  
  
• Source: automatically collected using cookies, log files, tags, or pixels.
  
  
• Disclosure: shared with our website platform, Shopify.
  

2. Order Information

• Examples collected: name, billing address, shipping address, payment details (e.g., credit card number), email address, phone number.
  
  
• Purpose: to fulfill purchases, process payments, arrange shipping, provide invoices and confirmations, communicate with you, and screen for fraud.
  
  
• Source: collected directly from you.
  
  
• Disclosure: shared with Shopify and payment providers to process and fulfill your order.
  

3. Customer Support Information

• Examples collected: any personal data you provide in communication with our support team.
  
  
• Purpose: to provide customer assistance.
  
  
• Source: collected directly from you.
  
  
• Disclosure: only used internally to resolve inquiries.
  

Minors

The Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors. If you are a parent or guardian and believe your child has provided personal information, please contact us at support@ilaysofficial.com for removal.

Sharing Personal Information

We share your personal information with trusted service providers to fulfill orders and support core business functions. For example:

• We use Shopify to power our online store. Learn how Shopify uses your personal information: Shopify Privacy Policy
  
  
• We may share information to comply with legal requirements or in response to lawful requests (e.g., subpoenas or fraud investigations).
  

Behavioural Advertising

We may use your personal information for targeted ads and marketing communications. For example:

• We use Google Analytics to understand how customers interact with our site. Learn more:
  
  
  • Google’s Privacy Policy
    
    
  • Opt out of Google Analytics
    
    
• We may share information about your usage with advertising partners using cookies or similar tools.
  

You can opt out of targeted ads by visiting:

• Facebook
• Google
• Bing
  
• Or by using the Digital Advertising Alliance’s opt-out portal
  

Using Your Personal Information

We use your personal information to:

• Provide and deliver products and services
  
• Process transactions and send confirmations
  
• Communicate order updates or promotional messages (if opted in)
  
• Prevent fraud or unauthorized access
  

Your Rights (For EEA and California Residents)

If you are a resident of the EEA or California, you may have the right to:

• Access, update, or delete your personal data
  
• Port your data to another service
  
• Object to processing under certain conditions
  

To exercise your rights, please email us at support@ilaysofficial.com.

More on data transfer, GDPR compliance, and CCPA rights can be found via Shopify’s resources:

• Shopify GDPR

Cookies

We use cookies to enhance your experience on the Site. These cookies allow us to:

• Remember login and cart info
  
  
• Track analytics and improve the site
  
  
• Personalize content and ads
  
  

You can control or disable cookies through your browser settings. Visit AllAboutCookies to learn more.

Please note: disabling cookies may limit the functionality of the Site.

Do Not Track

We currently do not alter our data collection practices in response to “Do Not Track” signals, as there is no industry consensus on how to interpret such requests.

Changes to This Policy

We may update this Privacy Policy to reflect changes in business practices or for legal reasons. The most current version will always be available on this page with an updated effective date.

Contact Us

For questions, concerns, or to exercise your data rights, contact us at:

📧 Email: support@ilaysofficial.com
Instagram & TikTok: @ilayscollection_